Showing posts with label twitter. Show all posts
Showing posts with label twitter. Show all posts

Thursday, August 29, 2013

How Will "Trsst" Standout Over "Twitter" in It's Development?






                                          Michael Powers is the Developer Behind Trsst





'The PRISM revelations have made people more concerned about privacy and security. So now is the time to give people an alternative’


— Michael Powers





Michael Powers wants to do what so many others have failed to do: build an online social network that’s outside the grip of any one company — and that people like you will actually use.

We’ve seen countless underground hackers build decentralized alternatives to Facebook and Twitter over the years, but so far these open source contraptions have failed to attract anything close to the number of people who use Facebook and Twitter and other commercial services almost constantly. But Powers, a serial entrepreneur based in Washington, D.C., thinks he can finally crack the code.

His project is called Trsst, a name that’s meant to engender a sense of trust, and after a summer when NSA leaker Edward Snowden opened the curtain on modern government surveillance, the Trsst message is particularly timely. “The PRISM revelations have made people more concerned about privacy and security,” Powers says. “So now is the time to give people an alternative.”

Although Powers hopes to make the system as easy to use as Twitter, it includes some pretty geeky tools under the hood, including many that provide added security. For example, all “direct messages” sent through Trsst will be encrypted, and all messages can be “signed” so that you’ll know the messages are authentic and haven’t been tampered with.

In this way, Trsst is less like Diaspora and more like Mailpile — an open source email client with an emphasis on security that recently raised $100,000. “We want the average user to encrypt more,” Powers says. “If everyone encrypted everything then the bad guys wouldn’t know where to look.”

It’s important to note, however, that nothing offers perfect privacy. Rainey Reitman, the director of the activism team at the Electronic Frontier Foundation, says that common email encryption systems may keep the contents of messages protected, but they might expose other information, such as when and to whom messages were sent. Other tools, such as the OffTheRecord chat system or The New Yorker’sDeadDrop file-sharing system, may be better for some tasks.

Others worry about trying to bolt encryption systems onto existing systems like RSS. “I’m happy it’s focused on decentralized and federated communication, because that is essential for spreading out risk,” says Brett Slatkin, an engineer at Google and co-developer of the open source cloud storage system Camlistore. “I’m worried they’re trying to build too much all at once. Security is extremely hard to get right and you need to vet a design like this.”

But Powers is at least starting in the right place. Trsst is more of a protocol than a piece of software. It’s an extension to existing standards, a system for sending messages between autonomous servers. “It’s not rocket science. It’s basic 10-year-old technology, but it’s about how you combine them,” he says.

That may leave you wondering why he needs $48,000 to build it. Powers says the main reason he’s raising money is not to pay his salary — though he does have quite a bit of technical work to do, even if he is drawing on older work. He says he’s raising funds because he wants to make sure there’s really a demand for a system like Trsst.

“If you believe in it,” he sats, “back it.”

http://www.wired.com/wiredenterprise/2013/08/trsst/











Wednesday, August 21, 2013

Bootstrap 3 Introduced This Week Expediting the Development of Responsive Websites






Bootstrap, the wildly popular front-end framework for web development, launched version 3 this week, promising to make it easier to develop responsive websites that look great whether viewed on a phone, tablet or desktop screen.

For web developers familiar with Bootstrap, version 3 is a fairly major change. They’ve totally revamped the grid system and gone all-responsive. The fixed grid is gone, replaced with four new grids for phones, tablets, desktops and large desktop screens, enabling a seemingly endless variety of layout possibilities as your screen size scales up or down.

Bootstrap 3 has also jumped on the “flat design” bandwagon with a new look and feel for its buttons, navbars and other components. They’ve jettisoned support for the problematic IE7 and Firefox 3.6 as well.

Bootstrap has only been around for two years and originally started as an internal project at Twitter by Mark Otto (@mdo) and Jacob Thornton (@fat), who have since left the social media giant. It has rocketed in popularity to become the most watched/forked open source project on Github. If you’ve visited any “modern” looking responsive websites lately, chances are decent that you’ve been to a site built with Bootstrap. Meanpath actually measured that 1% of the 150 million websites they index use the framework.

Bootstrap has its detractors, many of which lament the “sameness” that it spreads across the web when folks don’t customize it. However, it is hard to deny its utility, and it’s not that hard to customize it to stand out from the crowd.

In a fit of frustration (and cheapness) in trying to find a new web developer, I adopted it for ourreal estate site and ended up being able to do a bunch of web design independently. The last thing I had time for was worrying about CSS for a responsive grid, media queries, breakpoints, menu bars, etc. Looking forward to trying out version 3 for some better layout options for small screens, but unfortunately, this launch has just burned a few of my weekends.

You can check out the latest version at getbootstrap.com.

http://www.geekwire.com/2013/bootstrap-3-launches-easing-development-responsive-websites/
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Wednesday, July 24, 2013

Is Google Making Its Mark With Social Media?


                                  




                                           igetpaidonline.biz



Google 's popularity as a social network has really grown in the past year. You may be wondering how did this happen. The following article explains how Google is a must for marketers.


Why Google+ is becoming a necessary social media channel for marketers by Chris Mead at "Tug".

The service has evolved to offer a growing user base, unique functionality and interconnectivity with other Google services.



In January 2013, the Global Web Index announced that Google+ had overtaken Twitter to become the second largest social network. Six months prior, many marketers may have had their reservations about setting up a Google+ page, but the network has gained traction – and with good reason.

Given the rise of social search, marketers and large brands are now aware that Google has pushed the integration of many of its services such as YouTube, Google Maps, Android and others with Google+, making the social network integral to social media and search marketing campaigns.

Google+ boasts a sizeable 359m monthly active users and brand interaction has increased by 45.5% between Q2 2012 and Q1 2013.

When logged into a Google account, searching for a brand terms allows a connected Google+ page to appear on the right-hand side of the search listings (see the search results for Expedia as an example). The page appears regardless of whether you follow the page or not, and sits prominently in the right-hand sidebar. Since this placement (based around searches for brand terms) is free, easy to set up and quick to implement (brands need only add a small piece of code that connects their Google+ page to make the connection) it is highly advantageous and gives a quick data capture and community build element from natural search listings.

What this means is that Google+ has become a very serious player in a short period of time. Google have been careful to link the social network to search listings, ensuring that there is a clear reason for brands to integrate the service into their existing online marketing strategy for SEO.

Larger brands have already taken advantage of the social network by working directly with Google. For example, Topshop's well-documented usage of hangouts to stream live fashion week, and Burberry recently introducing its Kisses campaign. The uptake is not limited to the luxury industry however, with Cadbury having adopted hangouts early with a series of live events. Other noteworthy mentions include Coca-Cola andIntel, both boasting an established, content-rich presence on the social network.

Google+ is not like Facebook. In order to understand and define its purpose in your online marketing strategy it is important to embrace its uniqueness and individuality – no matter how similar the two may operate and look.

Gaining traction and interest is Google+'s Hangout, which has featured heavily on the network and is set to be integral to Android devices andGoogle Glass. A neat feature embedded within Hangouts is the ability to watch shared YouTube videos across the group. This allows users to share videos among industry experts. Hangout's also opening the door for more advanced uses including the "draw" tool to facilitate competitions. Real-time giveaways and competitions integrated into Google+'s Hangout functionality are becoming a reality thanks to the emerging live stream market and high volume of early adopters making use of the service.

The social network should already be viewed as a customer relationship network (CRM) channel – just as Twitter and Facebook may be to you now. When this does happen, you'll need to understand the nuances the platform offers, and how to use them to your advantage.

Google+ has fast become an integral component to online marketing campaigns, with larger brands already exemplifying the creative possibilities attributed to the social network. Currently the simplest reason to use Google+ is discoverability, given that your page can appear in the natural listings on Google. Yet the social network has evolved from a purely SEO beneficial channel to one where its growing user base, feature-rich environment (Hangouts, Communities) and interconnectivity with other Google services have re-aligned its importance within digital marketing.

http://www.guardian.co.uk/media-network/media-network-blog/2013/jul/24/google-plus-social-media-marketers