Developing a website and implementing a few key words does not guarantee good rankings in search engines. Loren Doren ,Creative Director, of IFM shared some great tips to stay ahead of the competition.
Len says. “When a prospective client comes to us to develop a new website for their business, they don’t ask us to help them understand the technology and their options, just offer them solutions to their current site quality issues. However, although we manage many client sites, the technology available today can now allow clients to manage some parts of their web presence.”
For good ranking for any website, on any search engine, here are some key pointers to follow:
Website layout – keep it simple. Make sure important information is “high” on the page and less important information is at, or “below the fold” (below the viewing portion of a website at bottom of your computer monitor screen).
Content – Make sure content on web page is “to-the-point”, covers all or most aspects of the topic at hand, but does not run-on forever. Make sure pictures have the proper “alt tag” descriptions and the page font has an adequate contrast from the page background so it’s easy to read.
Forget about keywords, and make sure to use “key phrases” on company web pages. Many people over-stuff the keyword meta tag code and page content, which could be perceived by some search engines as unnatural and poor rankings could be the result. So it’s not so much the keyword tag that can be a negative thing, as very few search engines actually use that meta tag for ranking these days, but more the page content.
Ask for the sale! Make sure there are more than one “Call to Action” items on all site pages which lead visitors to sales page or at least a contact page.
•Lastly – all search engines have “guideline” pages. It doesn’t matter if it’s Google, Bing or any other engine – they all have guidelines. If the site owner is managing the website, read those guidelines. Otherwise have the site developer or manager read those guidelines to make sure all is well.
In Front Media designs Responsive WordPress websites and also offers Social Media Optimizing, Search Engine Optimization and standard Web Design services. For more information visit IFM at http://www.ifm.ca.
Read the full story at http://www.prweb.com/releases/2013/8/prweb11038910.htm
Read more: http://www.digitaljournal.com/pr/1421661#ixzz2cVzTNFI4
Great stuff, Only a simple and creative e-commerce website can lead your business towards success. The SEO in Dubai is focused on easy to navigate and user-friendly e-commerce websites.
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