Wednesday, September 25, 2013

Amazon Announces Their New Tech Support Service With an Appropiate Name "Mayday Button"

                                           John Russell


Amazon has become a company that knows what customers want and creates revolutionary ideas to make our life less stressful. Amazon has introduced the Kindle Fire HDX featuring the Mayday button.



With the Mayday button, our goal is to revolutionize tech support,” said Jeff Bezos, Amazon.com Founder and CEO. “With a single tap, an Amazon expert will appear on your Fire HDX and can co-pilot you through any feature by drawing on your screen, walking you through how to do something yourself, or doing it for you—whatever works best. Mayday is available 24x7, 365 days a year, and it’s free. See it for yourself—preview our upcoming TV commercials: www.amazon.com/maydaytv.”

Tuesday, September 24, 2013

Tips for Ensuring Your Company's Website Continue to Rank High in Search Engines






Most businesses are worried about keeping their high position in search engines. This is a valid worry due to the fact that Panda and Penquin can move a top ranked website and push it down to a lower ranking. There are some good tips that you can implement that will help to stay to the top on the web.



Search Friendly Structure:

For dynamic website address URLs (like the default URL links used in WordPress pages) it is important to use the "Permalink" settings. For example, “mysite.com/page-name” vs. “mysite.com/?page_id=123” can be easier for users to remember and better “symantically” for search engines. Another good suggestion is to create a Site Map to help search engines “crawl” the company website. This can be especially important for larger sites with complicated navigation. Also good for Search Optimization is a well thought-out web page description for every page on the site.

Content

Integrating great web content in 2013 is paramount for not only communicating with site visitors, it also helps a website get a boost in rankings. Good content helps build brand awareness and authority in a sea of competitors all trying to convey why they are the best at what they do. Ensuring the site has an up-to-date list of company ethics, privacy policies and product/service guarantee’s, can go a long way to build loyalty. The web page content should include a “sprinkle” of important key phrases related to the company business for search engines, but more importantly, good content should convey information that will prompt site visitors to return to the website at regular intervals, guide visitors to make contact with site owners or perhaps make visitors want to "bookmark" site pages for return visits.

Site Promotion


There are many ways to promote one’s website which can include writing articles with a link back to one's website, creating a company blog to post updates and events, participating in online forums within the company niche, creating quality press releases and listing a site in local web directories, just to name a few. Business owners must also understand that when it comes to "links", quality, trumps quantity. In other words, understanding what a quality back-link is, will ensure owners look to gain links from web pages that are important, relevant, newsworthy or "nich" sites, rather than trying to obtain a mass quantity of low-quality links.


Don't Put All the Eggs in One Basket

There are many search engines on the internet today. And although Google controls the market share in traffic, those website owners that follow all search engines guidelines and utilize other methods of generating qualified traffic by not depending on just one or two search engines for business, will never see major declines in business. This is especially true when Google decides to make a major update in their algorithm.

Analytics

In weather circles, they say "if you don’t analyze it – you can’t track it". The same principle apply to website statistics. Knowing how much traffic a site is getting, how many visitors are “returning” and “new”, how long visitors stay or how quickly visitors leave the site, are just a few important statistics to consider reviewing, on a regular basis. These statistics allow web developers to make small subtle changes to websites to generate positive results.

These are just a few suggestions to help business owners maintain good website positioning in an ever changing Internet landscape. Contact a local web developer for more suggestions on how to improve one's website and search positioning to take on new business this year and in 2014.

FM Web Services offers Responsive Web Design, website analysis, SEO Press releases, Search Optimization and Facebook pages for businesses. Located in the Toronto area (GTA), IFM has helped business achieve an effective online presence and has helped clients as far away as Bermuda and Mexico. For more on Social Media, SEO or Web Design for businesses, visit IFM at http://www.ifm.ca


http://www.prweb.com/releases/2013/9/prweb11152104.htm

Thursday, September 19, 2013

Would you Like to Know the Top Open Source Projects on GitHub?

As many of you may know that GitHub is ranked at the most sought after website for posting open source projects.  This website has hosted six million projects in the early part of 2013 with 3.5 million people collaborating.




                                                          dickeastman

Below is a list of the most popular open source projects that are hosted on GitHub as cited on xmodulo.com

1. Bootstrap – This is by Twitter and is a great front-end framework for web development. It has a collection of HTML/CSS templates and JavaScript extensions permitting you to instantly make a copy of the front-end UI of websites and web applications.

2. Node.js – This is a server-side JavaScript environment enabling real-time web applications that can be scaled with the use of asynchronous event-driven model. It makes use of Google’s V8 JavaScript engine for running its JavaScript.

3. jQuery – This is a cross-browser JavaScript library which is meant to uncomplicated the way client-side JavaScript is written. It can handle HTML document traversal, events, animation, AJAX interaction, and a lot of other things.

4. HTML5 Boilerplate – This is a professional front-end template for building fast, robust, and adaptable web sites or web applications in HTML5.

5. Rails – This is an open-source framework for making web applications that are based on Ruby programming language. It has a complete-stack framework for creating database-backed web applications, covering everything from front-end template rendering to backend database query.

6. D3: Data-Driven Documents – This is a cross-browser JavaScript library for showing documents along with dynamic and interactive graphics driven by data. It can visualize all kinds of digital data in W3C-compliant HTML5, CSS3, SVG or JavaScript.


7. Impress.js – This is a CSS3-based presentation framework permitting you to convert HTML content into a slideshow presentation that has great visualization and animation. It allows you to readily make great looking online presentations supported through all sorts of modern browsers.

8. Font Awesome – This is a series of scalable vector icons that can be customized in size, color or drop shadow through the use of CSS. It is made to be completely compatible with Bootstrap. It is free for commercial use.

9. AngularJS - This is a JavaScript framework made by Google for helping with writing client-side web applications with model–view–controller capability. It permits you to create structured web applications with the use of powerful features like directives, data binding, filters, modules and scope.

10. Homebrew – This is a package management software for MacOS X simplifying installation of other free/open source software that Apples do not send with MacOS X. It has the second largest number of contributors at GitHub.

11. Chosen – It is a jQuery plugin specializing in making user-friendly and feature-rich select boxes in HTML. It supports creating single select, multiple select, select with groups, disabled select, etc.

12. Foundation – This is a responsive front-end framework permitting you to construct websites or applications running on any kind of mobile devices. It also has layout templates, elements and best practices.

13. jQuery File Upload – This is a jQuery plugin for making powerful file upload widget. It can support many file selections, drag & drop, progress bar, validation, preview images, chunked/resumable uploads, client-side image resizing, etc.

14. Three.js – This is a cross-browser JavaScript library that permits its user to make and display lightweight 3D animation and graphics in a web browser without using any proprietary browser plugin. You can use this with HTML5 Canvas, SVG or WebGL.

15. Jekyll – This is a website generator transforming plain texts into static websites or blogs. It can simplify blog management to a great extent in the absence of database, comment moderation, update or installation. It can support permalinks, categories, pages, posts, and custom layouts.

http://www.efytimes.com/e1/fullnews.asp?edid=116340








Wednesday, September 18, 2013

Tips for Web Developers In Building a Website that Increases Online Sales

                

 Some merchants might not realize it, but the design of their online storefronts-from the landing page to the shopping cart-has a direct effect on sales. Even the smallest of design elements can improve or harm conversion rates, and this tutorial will tell you five things you can do as a web developer to increase online sales.

Think about it from a shopper's perspective. It seems pretty clear that you want your shopping process to be as intuitive as possible-but a lot of online storefronts don't practice what they preach. Sometimes, web stores get too artsy with their designs. Others use flash animations that can slow down the shopper's browser. Still others use color schemes that send the wrong signals to shoppers.

Performing A/B testing on your online storefront is an important part of making sure your site appeals to customers and makes shopping as intuitive as possible. There is a range of ways that different design elements can affect online users, and testing helps put those ways in perspective. With more than ten years of experience designing online storefronts, we've seen enough to know what the "dos and don'ts" of web store design look like.

Here are five tips on how you can turn more visitors into customers and seriously improve conversion rates using some simple design techniques.


Make sure your shopping cart is visible


 If the customer adds an item to their cart, they want to have the peace of mind that the item was actually registered. Therefore, somewhere on the page at all times during the shopping process, your store should have an area listing the number of items in the customer's cart and other relevant check-out information.Having checkout data visible and readily available also helps ease the transition from shopping to checkout. No matter where the customer finishes shopping, it's important to have a quick link back to the checkout page.

It isn't enough to simply have shopping cart information somewhere on the page, however. Make it pop so it's easier to find. Contrasting colors from the color scheme on the rest of the page is a good way to help the cart stand out.



Optimize your "add-to-cart" buttons

 

Site visitors and customers respond differently to different calls to action. For instance, if your "add-to-cart" button says "more details" or "learn more," our experience has been that customers don't react as well to this kind of indirect call-to-action. In contrast, an "add-to-cart" button that says "buy now" is a specific, direct call to action that elicits a much more positive response from shoppers.

Coloring is also an important design element here. Blue and green are gentler colors that usually cause people to follow up, whereas orange and red can hurt the performance of your "add-to-cart" button. Using colors that flow with your site's color scheme helps further clarify the call-to-action.
  



Clean up your product pages

 

The organization of your site's product pages is a crucial part of ensuring that your customers are drawn in by the information that is most appealing to them.

Have you ever thought about where your customer reviews reside on the product page? Sure, customer reviews are an important part of gaining the customer's trust-but they don't have to be the first thing that the shopper sees. So many elements on any given page mean a complex organization process.

The first element should always be the product images. The shopper wants to see exactly what he or she is getting for the money. After that, make sure to feature the product name, description and the price to get the customer's attention. Keep elements like customer reviews and links to similar products closer to the bottom of the page.

 

Clarify your navigation paths

 


Hidden menus and other elements on the page are very ineffective and can sometimes lead to shopper frustration. One of the most important parts of clarifying your navigation is by avoiding hidden elements on the page.

If you have too many categories, this can be a difficult task. However, fly-out menus (that "fly out" when you mouse over them) are an effective way to keep your page from getting too cluttered while giving the shopper the opportunity to access any category page at any time.

Don't get caught up in getting too artistic about how you design category and other navigational elements; shoppers will always thank you through better conversion rates when you make practicality a priority.

Using bread crumbs so shoppers can trace their way back from where they came is another way to ensure the shopping experience is a smooth one. Make a path between categories and subcategories somewhere on the page. After shoppers add something to their carts, a "continue shopping" button makes returning to shopping as intuitive as possible.


Eliminate distractions from your checkout page

 


When your customer proceeds to the checkout, you want them to go in a very specific direction. So, when you're designing your checkout, this is the time to remove items like left sidebar navigation to define a clear path to the goal.

Ignore the urge to continue selling into the checkout process. Every second between landing and checking-out is precious to ensuring the sale is actually made.

Single-page checkouts tend to have the highest conversion rates. Simplifying the checkout process and making it easier for the shopper is a great way to ensure the sale is completed. In one page, the customer should be able to fill out their shipping, billing and credit card information. One-click checkout is also a great way to keep customers coming back. A good checkout experience will stay in the shopper's mind.

 

 

 ww.htmlgoodies.com/beyond/webmaster/article.php/3897546/5-Web-Development-Tips-for-Increasing-Online-Sales.htm

 

 

 




                                     

Tuesday, September 17, 2013

Project6 Recognized for Three Award Winning Website Designs in the WebAwards Competition

 The three awards given to Project6 Design were for Education, High-Tech, and Sports Responsive Website Design .                                   

The following article by PRWEB gives the details of the competition.



San Francisco Bay Area website design and development firm Project6 Design is proud to announce three honors from the Web Marketing Association’s 17th international WebAward competition. The redesign of the complex Leisure Sports, Inc. website garnered Project6 Design the Standard of Excellence award in the contest’s Sports category, and the Musicians Institute and Nok Nok Labs earned Outstanding Website awards.

Websites are judged on seven criteria, including design, innovation, content, technology, interactivity, copy writing and ease of use and receive a numeric score. Each WebAward entry is judged against other entries in its industry category and then against an overall standard of excellence. With 12 years of design and development expertise, Project6 Design has a proven record as one of the best web design companies in the San Francisco Bay Area.

Leisure Sports, an active lifestyle business, designs, develops, owns and manages distinctive, high-end fitness resorts and hotels that offer world-class service, contemporary facilities, and innovative sports and fitness programs. Project6 Design refined the Leisure Sports sites’ outdated navigation and branding, developed multiple content editor roles, updated an outdated and complex custom fitness scheduling tool, added internal promotions, and more. The result is a single Drupal-driven website that serves all seven location websites and allows easy access to multiple editors to quickly make changes.


Nok Nok Labs is a B2B security startup in Palo Alto that was looking to come out of stealth mode. Targeting a conference as their grand unveiling, they had just a few months to create their website and establish their presence. Project6 Design created a simple information architecture to enable site visitors to learn about their revolutionary vision quickly. GoTo Webinar, Jobvite, YouTube Video Channel, and the Marketo CRM were integrated into the website as part of Nok Nok Labs' drive to attract top talent and captures leads.

Musicians Institute provides an innovative education that prepares graduates for professional, creative careers in the contemporary music industry, but they were saddled with an outdated, unintuitive website that was not at all user-friendly on desktop, and didn't work on mobile devices. Project6 Design reviewed site analytics, created detailed user personas, and developed an information architecture that appealed to each of the target audiences, resulting in a new website design is clean, refreshing and easy to read—after years of struggling with white text on a black background. The Musicians Institute marketing department is now empowered with a responsive, sharable, search-optimized, easy-to-maintain design that allows their brand to shine.

All three websites were designed and built using the latest award-winning Responsive Web Design (RWD)methodologies—so images are scaled and navigation is intuitive on all devices, from large desktop monitors to the smallest phones. All are built with the Drupal content management system (CMS). Drupal is an open source content management platform powering millions of websites and applications. It’s built, used, and supported by an active and diverse community of people around the world. It is used by some of the biggest sites on the Web, like The Economist, Examiner.com and The White House. Drupal is a cutting-edge platform that supports the latest technologies that the Web has to offer. The Drupal project's principles encourage modularity, standards, collaboration, ease-of-use, and more.

About the WebAwards
The Web Marketing Association was founded in 1997 to help define the standard of excellence for online marketing. Its internationally known award programs, such as WebAward Competition for Website Development, Internet Advertising Competition and the MobileWebAwards, recognize the people and organizations responsible for developing the most effective online marketing programs on the Internet today.

About Project6 Design, Inc.
Project6 Design is an award-winning San Francisco Bay Area web design firm working with high-tech, retail, education, and nonprofit organizations. Our strategic process helps elevate their brand, engage their target audience, and drive business results. Our services include branding, print collateral design, and web design and development. Clients include eBay, Gap, Stanford, CA Technologies, Old Navy, The Siebel Foundation, UCSF, and many others. For more information, call (510) 540-8005, email: info(at)project6(dot)com or visit our website athttp://www.project6.com.

http://www.prweb.com/releases/2013/9/prweb11120453.htm


Monday, September 16, 2013

The Biggest Hurdle for Building the Obamacare Website






Evidently the building of the Obamacare Website was a huge challenge. The question in the minds of developers was "Where do we begin?"  Curt Kwak was hired in August 2012 as the chief information officer to complete the website completion

Richard Onizuka ,assistant director for the health policy for the Washington State Health Care Authority, stated , "Ultimately, the team decided to follow a third strategy. “The eligibility system has all sorts of pieces to it — food stamps, housing, medical, other things like that,” explains Onizuka. “The process was to pull the medical piece out of that system, build a new rules engine, then put the rest back together."

The key challenge in that process, says Kwak, is getting the state medical eligibility data to interface with other databases, especially the federal hub.
Biggest hurdle


While formatting data so that it interacts with other databases can be time-consuming, Kwak says that has not been his team’s biggest challenge. Rather, he says, it’s the challenge of putting it all together without being able to really test the system.

“Our challenges have not been with data formats but rather full availability of the test environments to fully test our functionality,” he says.

What limited testing the team can do is currently under way. Kwak says the portal is now being used on a limited basis by agency staff. “So far it’s going really well. We’ve had a pretty high pass rate and we’ve discovered a lot of defects that we’re fixing.”

“We’re still one of the first states to be where we are,” adds Kwak.

While integrating the relevant state and federal databases has been a huge task, developing a Web interface for consumers has been equally important.

“We didn’t use a cookie-cutter approach,” says Marchand. “We collected a lot of feedback just to make sure that we were getting the necessary comments through the lenses of the stakeholders who would be using it from a consumer standpoint or from a provider standpoint.”

According to Kwak, the starting point for Web development were sets of requirements provided by the Centers for Medicare and Medicaid Services (CMS), the agency within the federal Department of Health and Human Services that manages the state exchanges.

“We’re working off a blueprint that was agreed upon between us and CMS,” says Kwak. “It was a step-by-step process that we followed, covering everything from security policies and protocols, to the actual functionality of the application itself.”

At the same time, the feedback the team is getting from consumer groups is to keep the site and its navigation clean and simple. “People really want to see something that is fresh and clean,” Marchand says.



Ready to go?

While the work isn’t finished yet, Kwak is confident everything will be ready to go on Oct. 1.

“I think one of the main challenges was management of the defects that came and are still coming through integrated testing and user-acceptance testing,” he says. “So the challenges were around how we prioritize and fix all of these issues prior to ‘cold freeze,’ which is going to occur in the next few weeks.”

According to Kwak, most of the things they’ve had to fix have been cosmetic. “The wording here and there, the look,” he says. “And some things around the navigation of the tool. There are some concerns about some of the buttons and drop-down menus.”

One of the major tools the team has been working on is a health-plan rate calculator that estimates users’ monthly costs based on household income, number in the family, ages and, if appropriate, subsidy payments for those with household incomes below 400 percent of the federal poverty line. That calculator, of course, is being adjusted to reflect the insurance plans and rates certified for the exchange.

And the team is considering working in additional features. The calculator, for example, doesn’t factor in county of residence, and plan costs can vary significantly by county.

There are some other capabilities Kwak says may have to wait for a Version 2 to meet the Oct. 1 deadline, including an online chat capability. “We’d like for customers to be able to access customer support through this service on Washington Healthplanfinder,” says Kwak. “We also want to build out our mobile experience, which would ease access, data look up, and status checking for mobile users.”

What the team is working on most now is getting all the different pieces to work well together. The state eligibility system is still running on a mainframe computer, for example, while the Web interface is an Oracle-based application. Getting those two pieces to interact well takes some tweaking.

And since the Healthplanfinder has an Oracle-based back end, while the Web application is Java-based, they also need to be aligned and synchronized.

Finally, coordinating efforts among all the staff at all the different agencies and departments at the state and federal level is an continuing challenge. “When you deal with organizations that are not your own, you’re going to have different jargon, different acronyms, different understanding of level of expertise,” says Kwak. “That’s been the hardest part — maintaining proper and continual communication to make sure we’re all on the same page.”


Read more : http://seattletimes.com/html/businesstechnology/2021826998_acawebsitebuildxml.html




Thursday, September 12, 2013

A New Website Plan Must Include a Foundation of Processes and Reviews for a Great Outcome

                                   thereviewbin

When building a website there must be a an orderly plan to follow to completion of the project. This plan involves more that just the web designer/developer. The following activities have been recommended to use to insure a great website.


Keyword research. Identifying strategically important keywords is crucial not only for search engine optimization, but also for developing the thematic structure of site content.

Sitemap. A sitemap identifies each page of the new site and where it appears in the site’s navigational structure.

Wireframe. A wireframe is like an interactive construction blueprint that allows users to see what the site will roughly look like and how the navigation works. It allows a firm to tweak design and content placement before actual design and content development begin.

Content. Once site pages have been locked down in the sitemap and word counts locked down in the wireframe, writers can get to work.

Design. Designers can proceed as well at this stage.

Development. When content and design are complete, the new site can be programmed and made functional.

Pre-launch testing. Make sure everything works before going public.
Launch. A variety of tasks go into moving the new site from test mode to live mode.

Post-launch troubleshooting. Something always goes wrong, but there is nothing to worry about if you have a system in place to make corrections.



Define the Review and Approval Process


A firm must obviously approve the keyword research, sitemap, wireframe, etc., before the project can move to the next phase. But what is the procedure for internally reviewing these creative outputs, and who exactly is responsible for giving approval?

An effective review and approval process involves enough people to provide balance and thoroughness, but not so many as to create endless discussion and division. Review teams may vary somewhat depending on the item under discussion, but continuity and consistency are enhanced when team members stay connected in some degree to all project phases.

Most important of all, a firm must empower a specific individual to make final review and approval decisions. If this is not done, one of two things will happen:
Decisions won’t get made and the project will never get done.
Poor, rushed, or inconsistent decisions will be made, ruining the quality of the site.

Create a Project Schedule

To meet a launch date, work schedules must be organized carefully. Left to their own devices, writers and designers can tweak ideas forever; on the other hand, if deadlines are too tight, quality suffers.

A good schedule provides adequate time for production, review, and revisions. Common sense, evaluating talent, and understanding the corporate culture are the most important factors in scheduling. For instance, it’s reasonable to assume that a design won’t be approved without at least one round of revisions. And, if the firm tends to be very particular about branding and image, allowing for two or three rounds of revisions makes sense.

If the project has one writer handling 100 pages, one week will hardly be enough time for content. In this situation, the firm can decide in advance whether to hire additional writers or extend the timeline – a much better option than scrambling as an impossible deadline approaches.

Designate a Process Owner

A successful site project has a specific person responsible for keeping the process on track. This individual, the project manager, makes sure deadlines are tracking to be met, that changes to the schedule are made and communicated to all team members, and that unexpected problems are handled in an organized and efficient manner.

Whoever handles this role needs an understanding of the technical aspects of web development and extraordinarily strong communication skills. This is not a job for an efficient executive secretary or a brilliant technician with minimal people skills. A lot of firms that do everything else right get into serious trouble by putting the wrong person in this position.

Document the Process

Even when project management has been assigned to the ideal candidate, the process must exist in documented form, not only in the head of that individual. Why? First, if anything happens to the project manager, the entire project will be thrown into disarray; second, without a documented process, team members and company leadership will have a hard time visualizing the entire process and understanding where they fit in it; third, without a “scorecard,” assessing the performance of the project manager and making appropriate revisions to the process for the next time around become difficult.

Firms always get caught up in the fun aspects of a new website: cool designs, snappy content, amazing animation, and the like. But invariably, firms with high-performance sites have people on staff who love to plan and live to organize. If those skill sets are in short supply, stock up before building your next company site.

http://www.forbes.com/sites/allbusiness/2013/09/11/a-bad-building-process-will-kill-your-new-website/